Modern Vintage: Frank Branding

 

Helms Workshop is a phenomenal design studio in Austin. I’ve seen their work sprinkled around but never found the source. This particular brand they created made me oo and ahh like a little girl who just saw Cinderella’s castle for the first time. I love it so much! It’s vintage heaven.

More inside the post!

“Frank is an Austin, Texas mecca for bacon-lovers, beer-guzzlers and encased meat enthusiasts.
I worked collaboratively with the team of owners to build a “third place” accessible to a diverse range of patrons, from tattooed hipsters to senators, local celebs and blue-collar workers hungry for a dog. Sausage is not a modest food, and the brand collateral reflects its pride and majesty. Our goal was not just to create a celebration of food, but to also build a culture and community.” via Helms Workshop

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3 Comments on "Modern Vintage: Frank Branding"

  1. Santos says:

    Beautiful work. Extensive and incredibly attentive to details.

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